Pepsi released this ad starring Kendall Jenner set to the Skip Marley (grandson of Bob) song Lions.
Bernice King among many others took to social media to critique the ad.
"Within 48 hours the video got nearly 1.6 million views on YouTube (five times as many downvotes as upvotes), and Twitter and Facebook lit up with people pointing out just how gauche the whole thing was. Activist DeRay Mckesson called it 'trash,' adding 'If I had carried Pepsi I guess I never would’ve gotten arrested. Who knew?'"
And here is a funny scene-by-scene breakdown that ran in the Independent.
What is the the problem with this ad and the commodification of dissent more generally?
What might this case say about power dynamics in today's media environment?
Here is an example of the feminism for all of the current era:
We should all be feminists | Chimamanda Ngozi Adichie
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